Shareholder Update February 28, 2025
Digital Brand Media & Marketing Group, Inc. (DBMM), along with its flagship operating company and brand, Digital Clarity (DC), a fully integrated management consultancy specializing in the optimal marketing of B2B tech companies, is pleased to provide this shareholder update, highlighting our ongoing initiatives and recent developments.
As previously outlined in DBMM’s growth blueprint, DBMM is committed to expanding its presence in key global markets and using different social media channels and podcasts as a management consultancy in the midst of a pivot to AI products , some of which will be proprietary to DBMM . Concentrating on key initiatives utilizing the new offering translates to a competitive advantage for our business development . All stakeholders will benefit from the concentration on a fully honed value proposition, both advisory and AI products , which is making Digital Clarity a sought after thought leader and provider of individualized consultancy for its clients.
In line with our commitment to thought leadership and industry engagement, Reggie James, DBMM’s Chief Operating Officer and Director and Founder and Managing Director of Digital Clarity, recently hosted an insightful podcast titled “The Future of Marketing & Recruitment in Web3 and Blockchain.” The interview was conducted in Dubai.
James added, “This conversation featured an interview with Kai Crayford, Founding Director of Austin Werner, a headhunting firm specializing in the tech sector, particularly in Web3 and Blockchain. The United Arab Emirates (UAE), is made up of the quiet oil producer ,Abu Dhabi, and Dubai, the commercial center of the UAE called “The City of Gold” which has emerged as a vibrant hub for AI, blockchain, and Web3 technologies. Recognizing the immense potential of this geography and aligning with our strategic objectives, we are actively engaging with this dynamic ecosystem. So stay tuned for other initiatives.”
Key Discussion Highlights:
– Origins and Specialization – Crayford shared his motivation for founding Austin Werner as a premium recruitment firm in in Dubai , emphasizing the firm’s focus on recruiting top talent in emerging technologies in a red-hot geography for all B2B technology such as Web3 and Blockchain.
– Demystifying Web3 – The discussion highlighted the importance of simplifying blockchain technology for mainstream adoption, making it accessible and user-friendly. The US is catching up with global support of the cyber sector with the regulatory oversight evolving into a more positive mindset.
– Innovative Marketing Approaches: Both James and Crayford explored how Web3 offers marketers new avenues for creativity and community engagement, underscoring the shift from traditional strategies to more decentralized models.
– Community Building – The conversation emphasized that building and nurturing communities is essential for the success of crypto projects, encouraging trust and active participation.
– Strategic Market Entry – Projects are increasingly focusing on achieving product-market fit before token release, ensuring that offerings meet genuine market needs. Key question was the exploration of whether funded crypto partners should partner with recruitment agencies.
– Navigating Decentralization – The duo discussed the challenges and opportunities presented by decentralization, including the need for clear marketing and strong community ties in the blockchain and Web3 space.
Crayford shared his journey of relocating to Dubai, motivated by the city’s burgeoning opportunities in the crypto and blockchain sectors. This move aligns with DBMM’s strategic focus on wider territories, as previously communicated in earlier press releases, and reflects our step-by-step approach and adherence to our growth blueprint.
A link to the podcast can be found here – link
Looking Ahead
DBMM remains steadfast and committed to executing its strategic plan, focusing on innovation, market expansion, and thought leadership. Our engagement with industry leaders and active participation in key markets like the UAE positions us to capitalize on emerging opportunities in AI, blockchain, and Web3 technologies. The dynamic, multi-faceted approach allows DC to deliver optimum metrics .
We conclude DBMM’s fiscal year 2Q and are meeting our milestones as set. The Company is reinforcing its expectation that 2025 will be the best year ever. We continue to extend our gratitude to our shareholders for their continued support and confidence as we navigate forward this exciting phase of our development as an industry leader for its size.
Linda Perry and Reggie James
DBMM Management
SAFE HARBOR PROVISIONS
The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in DBMM’s reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.