SHAREHOLDER UPDATE – DBMM OCTOBER 5, 2023

SHAREHOLDER UPDATE – DBMM OCTOBER 5, 2023

Digital Brand Media & Marketing Group, Inc. (“The Company” and “DBMM”), and its operating brand, Digital Clarity (“DC”) continue to update shareholders on current activities and future-looking growth. 

DBMM Management has always been factual and upfront with all stakeholders. All regulators have been clear that information should be available to the public through its reports. There are certain privacy issues that are controlling, but those results will be embedded in the financial statements positively. We have prided ourselves in dealing with issues directly and not shirking from responsibilities to shareholders, to create value and return. The Company knows exactly what it is doing.

Following the last detailed major shareholder update that went into detail of filings and place, this shareholder update is to reassure shareholders the blueprint for growth and sustainability is being executed. The outlook for the remaining quarter and especially 2024 is exceptionally promising. No hurdles remain and each quarter has improved in revenues and removal of aged debt.

Ahead of the filing of the forthcoming 10-k, Management wants to reiterate that we have a clear vision for growth, including plans to expand our market reach and enhance our product/service offerings. Our focus is on long-term success, and we believe this will translate into strong returns for our shareholders. A foundation of growth and sustainability is being established.

About the Operating Business— Digital Clarity

Reggie James, Founder and Managing Director of Digital Clarity And COO, SVP, and Executive Director of DBMM Group said, “As mentioned previously, Digital Clarity, as the operating unit of DBMM, has a clear strategy, toward growth.  Watch the filings quarter or quarter. Since the SEC matter was concluded in June, we have to emphasize that we have concluded the first quarter of normal business. In real time this means that we are still in the early stages of capitalizing on the immense potential of the market. That said, we have embraced this last quarter with both hands. With a blueprint for action, the results will be measurable and included in the forthcoming 10-K. There are additional professional hires in the pipeline which will increase metrics in the 1Q24 fiscal year as well. There is no downside and the dramatic upside will be obvious as highlighted in the report specifics. With the commitment to growth and the opening of new business opportunities identified by the recent executive recruit, pursuing this one-step-at-a-time approach continues to serve the Company well.”

James added, “We can deal with what is in front of us and drive areas that we can affect and add sustainable shareholder value. To stay ahead, we will continue to hire top-tier talent and foster innovation within our ranks. Our goal is to assemble a dynamic team that can drive and support our expansion plans. We remain committed to business development efforts and this includes exploring new markets, strategic acquisitions, and partnerships that will further strengthen our position in the industry. This is happening. The details are the Company’s competitive advantage and their inclusion in results reported quarterly and the best evidence of success. More industry awards are projected.”

James concluded, “We are extremely optimistic and the 10-K 2023 will document the way forward.  Our strategic plans are designed to tap into emerging trends and capitalize on our desired markets – we will continue to push boundaries and achieve new milestones.” It is happening and the results are captured where it counts, in the results, the constant negative manipulation notwithstanding. “

DBMM’s Public Market

The DBMM stock price over the past year has been marked by several notable trends and factors. As noted at the beginning of this shareholder update, DBMM management will always deal with issues directly, honestly, and in a factual manner. Therefore it continues to be important that we deal with the share price of DBMM, the manipulation by certain parties, and why investing in the company is justified by due diligence.

The past 12 months have been characterized by dynamic market conditions influenced by macro-factors such as the COVID-19 pandemic, economic recovery efforts, inflation concerns, and shifts in investor sentiment. These factors have had a significant impact on the performance of stocks across all tiers of the OTC Markets platforms as well as Exchanges. They will continue to do so in this era of unprecedented global upheaval.

It is important for our shareholders to understand that the intent by DBMM is to uplist to the next OTC platform, OTCQB, and then ultimately to an exchange, as publicly stated – NASDAQ. Both have criteria that must be met first.  A blinding statement of the obvious. It is also important to understand the difference between platforms and exchanges.

Stock manipulation is an age-old practice that has persisted throughout history. However, when it comes to the Over-the-Counter (OTC) Markets, where stocks are traded in a decentralized manner, the challenges posed by manipulation are particularly pronounced. This is why shareholders should note the intricacies of stock manipulation in OTC Markets are a career for many despite the obstacles created to growth and creativity. There will continue to be actions taken by the Company and regulatory authorities to curb these issues.

One of the primary challenges of OTC Markets is that it functions as a platform rather than a traditional exchange. Unlike major stock exchanges like the NYSE or NASDAQ, OTC Markets lack centralized oversight and stringent regulations. This difference in structure makes OTC Markets more susceptible to manipulation. On an exchange, such as the NYSE or NASDAQ, the level of manipulation is significantly lower. This is because exchanges have robust regulatory frameworks, monitoring systems, and stricter listing requirements. The presence of market surveillance, circuit breakers, and stringent compliance standards creates an environment where manipulation is less likely to occur, and if it does, it is swiftly detected and penalized.

We know that recently, there has been bashing and manipulation of DBMM stock almost on an industrial scale by certain bad actors who can be identified via various level 2 software and other tools.

The tragedy in all this is that the level of stock manipulation can have far-reaching consequences for companies like DBMM without support. Manipulative practices divert attention from a company’s fundamentals and innovation potential. Instead, they encourage speculative trading that undermines the growth prospects of a legitimate business like DBMM. Manipulators can discourage promising growth companies from utilizing this market and can have knock-on real human impact, for both shareholders and the company alike.

Both the U.S. Securities and Exchange Commission (SEC) , FINRA and OTC Markets Group are actively addressing the issue of stock manipulation. SEC Enforcement investigates and takes enforcement actions against individuals and entities engaged in fraudulent or manipulative activities. Their enforcement efforts serve as a deterrent to potential wrongdoers. On top of this, recent OTC Markets Group initiatives have taken steps to enhance transparency and integrity in OTC Markets. They have introduced tools to promote quality listings. The intent is there, but it does not occur overnight.

DBMM as stated before will continue promoting facts while exploring legal remedies to those that continue to damage the Company with out-of-context nonsense and negative inferences to depress the pps.  Shareholders will see the company flex its muscle decisively in this arena in the next fiscal year, building on the factual 10-K soon to be filed as the foundation with no hurdles or mitigating circumstances.

The Forthcoming 10-K

Following a tumultuous fiscal year, the Management is preparing the 10-K. This will be a significant audited report as it will be the first since the removal of the Caveat Emptor and the Final Dismissal of the SEC matter in June. This 10-k is one that shareholders can look back on and understand the journey we have taken but more importantly, look to the future and where we are going.

We want to assure all our shareholders that we will continue to be factual in our operations, and financial reporting and only report results. Our commitment is to reward your trust with a strong return on your investment. Delivering quarter-to-quarter growth remains unwavering. The Company has consistently demonstrated its ability to adapt, innovate, and capitalize on market opportunities. This dedication will remain at the core of our operations.

This demonstrates our dedication to sustainable progress and our ability to adapt to evolving market conditions.

In conclusion, we are excited about the future and the journey ahead. The outlook for 2024 is exceptionally promising. We have a clear vision for growth and we appreciate your ongoing support and trust in DBMM. Together, we will continue to grow and succeed.

Thank you again for being a part of our journey.

Linda Perry and Reggie James

DBMM Management

SAFE HARBOR PROVISIONS:

The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in DBMM’s reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.