SHAREHOLDER’S UPDATE — JANUARY 26, 2023
DBMM’s Brand, Digital Clarity Outlines Plans for Growth
In our last Update on December 28, 2022, as part of an ongoing series of updates and communications with its investors, shareholders and all stakeholders, Digital Brand Media & Marketing Group, Inc. (“The Company” and “DBMM”), and its brand, Digital Clarity (“DC “) outlined the Company’s plans for growth in 2023
These various communications are being designed to give all supporters a deeper insight into DBMM’s operating division and brand, Digital Clarity (DC). This will be strategically rolled out now that the Company has returned to normal trading and is in the process of returning to normal business. To make it easier the company has divided the release into digestible sectors
What does Digital Clarity do?
A digital-led marketing and advisory consultancy working with business leaders to create competitive advantage and amplify growth. Over the years, the company has empowered its clients to reshape their growth trajectory and guide them to make the most of the digital economy. Temporarily the Company was in neutral through a series of external events, which we are, one by one, putting behind us while we leverage is new business model in which we have a ‘seat at the table’ of client ultimate decision makers.
The new model, with over 20 years of experience, in all aspects of digital marketing, allows the company to fully leverage its experience, black book, and skillset to advise organizations looking to optimize their digital footprint. DC has always been unconventional problem solvers, and have used a variety of methodologies, data, and strategies to help clients navigate a dynamic and sometimes complex landscape.
Reggie James, the Founder and Managing Director of DC and the Chief Operating Officer of DBMM said, “We advise and partner with clients in a variety of ways, a few would be some of the points below”.
- Digital business transformation
- New customer acquisition
- Devising strategy aligned with objectives
- Assessing strengths and weaknesses in the process
- Budget allocation and planning
Intelligent Revenue and Demand Growth
Focusing on growth, James expanded, “As mid-size to large companies navigate their organizations through uncertain waters, there is a rising need for improved customer digital experience in order to deliver a competitive advantage. This is where DC, and its experience as futurists can add value. When we meet clients, we can see things that they normally can’t”.
New clients and plans for growth
James went on to say, “These potential larger client bases are notoriously slower at arriving at final decisions but the shift to this sector has put the company in good stead for the future. Currently, market sectors DC is talking to include, SaaS, InsureTech, CX, Unified Comms, Digital Transformation, Cyber Security firms as well emerging markets in Ai and Blockchain technologies. James concluded, “Our move into these markets reflects recent shifts from the use of Google as a platform, to the investment made by Microsoft into companies like OpenAi – owners of ChatGPT“.
He added, “A lot of marketing is siloed within organizations. Digital Clarity’s approach has always been to look at the business as a whole. Our experienced and practical insights which come from our unique programs are designed to help create a game plan that takes advantage of assets that are within an organization that are often overlooked. The company will share further details as they new relationships and deals are being carefully developed. The key is patience and an integrated, while one step-at-a-time approach.
The Management knows what it is doing. Since 2017, LTI’s have supported DBMM as they are in it to win it in a larger, global post-pandemic world, with all the new technology and data analytics available.
SAFE HARBOR PROVISIONS:
The foregoing contains certain predictive statements that relate to future events or future business and financial performance. Such statements can only be predictions, and the actual events or results may differ from those discussed due to, among other things, those risks described in DBMM’s reports filed with the SEC. Opinions expressed herein are subject to change without notice. This document is published solely for information purposes and is not to be construed as an offer to sell or the solicitation of an offer to buy any securities in any state. Past performance does not guarantee future performance. Additional information is available upon request.